Selling software as a service is the natural step forward from selling CDs and DVDs to companies. But just because you’ve got a great idea in mind, it doesn’t automatically entitle you to make a success of that idea. There are many ways to sell software as a service...
Opening a small business is an exciting time for every entrepreneur. In the middle of all that optimism it’s easy to forget about some of the legal issues associated with opening a small business. This guide is going to introduce you to some of the main legal issues every...
E-commerce is a brutal space to compete in. The barriers to entry are relatively low, which is one of the reasons a 2014 estimate put the number of e-commerce sites generating significant income at around 110,000 and climbing, fast! E-commerce is a natural extension of the trend towards digitizing...
In life, we adhere to untold rules. They’re just habits and ways of life which we all go along with because that’s what you do. We aim for more money, larger stuff, and better lives. And, most of us work at least 9-5 in an office environment to get...
Social media marketing campaigns on Facebook, LinkedIn, Snapchat, Instagram, Pinterest and Twitter run the gamut from pathetic to out-of-the-ballpark brilliant. Maybe you can pick up a few pointers from these four wildly successful social media campaigns. Just in TimeYour company probably has a Facebook page similar to this...
As a business owner or office manager, you are probably tasked with finding ways to cut back on energy use in your building. You will also be aware of the enormous costs of running an office, day in and day out. And while there will always be energy use...
Your office’s image is tremendously influential and the decorating process can also be fun if you put your all into it. The way your office looks works to create the right environment. When people look at your office and see a nice and stylish area they will be impressed...
Customer trust will make or break your brand. It is also the one thing that money cannot buy. The only to earn customer trust is by being transparent and consistently delivering value.Transparency is particularly important for brands in industries that have a reputation for customer exploitation. Used car dealers,...
A building project is always a big thing to think about and it is also something we have to put a lot of money into. If you are thinking of starting a building project or you already have, here are some top tips for choosing the right materials for...
Nothing changes faster than online business promotion. A website and a blog used to be enough. To build a killer online presence these days is so much more. You still need your website. But now you have to worry about social media campaigns, infographics and online profiles. How can...