Project management methodologies have evolved since the advent of the Internet. Project management tools have become far more sophisticated in recent years. Many platforms allow teams to interact with each other in real time.While real time project management platforms improve efficiency and streamline communications, they also introduce a number...
Though spending on cybersecurity creeps ever higher - this year reaching more than $96 billion worldwide - too many businesses are unknowingly compromising their security efforts with mistakes at their endpoints. An endpoint is any device connected to the business network, and by ignoring endpoint security, businesses are essentially...
There are plenty of obvious benefits to the digital age. We’re able to communicate more quickly and efficiently than ever before, our work is more productive, and we can take our businesses in directions that just wouldn’t have been possible in the past. But there’s another aspect to everything...
Customer segmentation is a fundamental aspect of marketing for any business. Focused segmentation helps organizations build sharp communication strategies and optimize their marketing campaigns.Since commodities can hardly be differentiated, an efficient marketing strategy becomes a competitive advantage. It helps firms sustain their business over a long period by creating...
Entrepreneurs and business owners face many threats in the modern world. Identifying the risks and limiting them as much as possible is essential if you want to succeed well into the future. However, those just starting out who have no experience might struggle when it comes to putting preventative...
