LATEST ARTICLES

social media marketing twitter

4 Businesses That Killed It on Social Media

Social media marketing campaigns on Facebook, LinkedIn, Snapchat, Instagram, Pinterest and Twitter run the gamut from pathetic to out-of-the-ballpark brilliant. Maybe you can pick up a few pointers from these four...
improve customer experience

How to Build Customer Trust in Traditionally Murky Markets

Customer trust will make or break your brand. It is also the one thing that money cannot buy. The only to earn customer trust is by being transparent and consistently delivering...
online presence

5 Great Tricks for Creating a Killer Online Presence

Nothing changes faster than online business promotion. A website and a blog used to be enough. To build a killer online presence these days is so much more. You still need...
Big Data

Using Big Data to Advertise on Google Adwords

Google adwords is the single best online advertising platform in the world. Advertisers spent over  $60 billion in 2015. Big data is responsible for Google’s success. It allows advertisers to narrowly target...
protecting-business-data

Why is Protecting Business Data So Important?

As a business owner, no decision made regarding your business is ever made lightly. Even when you are doing something as simple as shopping for electronics for your business, you are...
Your Next Rockstar Hire Needs to Have These 5 Traits

Your Next Rockstar Hire Needs to Have These 5 Traits

Do you know what to look for when hiring a new employee? Great employees come in all shapes and sizes, but most share a handful of characteristics that set them apart...
entrepreneurs

Brainy Bloodlines: Families Who Are Conquering the Business World

There are many successful businesspeople in the world. But there are some businesspeople who go further than personal success. They inspire the future generations of their family to do the same....
telco cloud apps

The Best Telco Cloud Apps and Services For Small Businesses

Cloud services are a boon for small businesses, cutting the overhead on file storage, accounting, and ecommerce software. Storing data on the go is essential for many small business owner, who...
talent attraction

Talent Attraction Through Great Employer Branding

Talent attraction and recruitment for any company or recruitment team can be and often continues to be a tedious if not exhausting process.  Trying to ascertain the exact job description and...
social selling mistakes

Why You Are Failing at Social Selling (And What to Do Differently)

Social selling is a very new phenomenon that relies on social media to convert leads. Jill Konrath recently created a video called The Rise of Social Selling, where she pointed out...