When starting a new business, throwing a launch party can be a great way of building initial buzz and encouraging customer interest. It’s your chance to show that you’re not just another small startup and that you’re hoping to make a splash in the current marketplace. Here are a...
As a business owner, you probably know very well that the Internet is the place to be if you want your company to be seen. Yet, there is so much happening all the time and it’s no longer enough to have a good-looking website and a slight social media...
When you start your own business from home or from a small office space, one of the things you will need to consider from day one is how you will ship your items to your customers. If you are a tiny business working at home then you can post...
As the owner of a business, you'll know that you are the person that's in charge, and you have full responsibility over everything that goes on. This is a lot of pressure because if anything goes wrong, people will look to you for answers, and sometimes you may not...
Entrepreneurship has its own challenges as much as it is a thrilling journey. Starting up and developing your own products can be exciting, but you need to know how to handle your finances. Financial management is the crux of any business. You can choose smart ways of handling money...
Many freelancers and business owners underestimate exactly how much Pinterest can help their business. The truth is, it's not all about recipes, crafts, and decorating; it's much more than that.Anything that can be visually represented --- web design, photography, advertising, travel, ecommerce --- can benefit from a good Pinterest...
As a small business owner, your website is a vital part of the business. It can be a first point of call for customers, as well as a way for people to buy from you, learn about you, and get the contact details from you that you need. It...
Talking to customers on a day to day basis may feel like a breeze, but the main problem that a lot of people have is that they find it hard to really keep track of the people who they have spoken to and they also find it hard to...
As you’re developing your new business, you’re bound to make some mistakes on the way - it’s human error. The great thing about business is that with each failure, you come back stronger and full of more knowledge about how to run your business. Running a business is no...
Striving to expand your client base can be difficult in the modern marketplace. There are always new businesses popping up in every industry, and that means potential customers in your target market are torn between an ever-increasing number of options. You need to work hard to make sure you...