Some logos stand out more than others. The Starbucks brand seems to have a life all of its own with its drawing of a green "siren" who is luring people away for a great cup of java. Another logo design that is impressive is the Dunkin Donuts brand. Its...
The law is something which everyone must adhere to regardless of what they do or where they work. In the UK there are certain laws that apply to businesses of any size and it is important to understand what you need to be doing as a business owner. In...
The e-commerce supply chain can become incredibly time-consuming as your volume expands. This is when using a third-party logistics company (3PL) makes sense for e-commerce stores. A 3PL’s job is to take some of the load off your plate as they can generally handle as little or as much...
No matter how much experience you have, or how long your business has been operating, there are a huge number of things which can hold your business back from time to time. But when it happens, it can be equally extremely difficult to know what it is that is...
Some of the best businesses all around the world have been created out of nothing. The owner and founder don’t really have to have professional acumen at all. That's the beauty of the world of business, there are so many variations of the same thing because there are so...
These days if you want your business to be successful coming off as a massive, multi-million-dollar corporation can work against you. In fact, customers may see you as a faceless corporation that is only interested in taking their money and not with the outcome they will receive. Of course,...
When it comes to designing a website, there are so many things you have to consider. First of all, you need to understand your target niche and market trends. Second, you have to communicate your unique selling proposition and establish your brand. However, if you don’t take into consideration...
When you make the decision to volunteer your time, you are making a commitment to your community and the cause you have chosen. This is a great way to expand your horizons and put your talents to good use. Whether you are looking to volunteer at a food bank...
There’s no denying that marketers at businesses in a myriad of industries have trouble getting through to customers, especially if your product is aimed at other businesses. B2B marketing is considerably different than B2C marketing and requires a deep understanding of the strategies that will generate revenue and demand....
Are you setting off for an important conference anytime soon? Does your occupation make you travel very often? Well, if it is so, this is the best article for you. You need to be smart when travelling for business - knowing what to take along, how to take your...