Business

There are currently 1.1 million medical doctors located throughout the United States. Around half of these doctors’ work in one of the 230,187 physician practices, while others work in hospitals. Doctors that work in private medical businesses have challenges that other doctors don’t have to face.One of the issues...

Online Brand tracking is all about measuring the performance and health of a brand. Determining how much the people use the product or brand, and their brand perceptions. An online brand tracker allows you to recognize the prestige of a brand, and the areas where it may have reputation...

The digital age has made it a necessity to invest time and money into online marketing. The creation of a great marketing campaign depends on the goals of the campaign. A branding campaign might not want to delve into PPC marketing as this does little to build the brand....

There are a number of paths that you can take to become an entrepreneur. Some entrepreneurs don’t attend college at all. Bill Gates is a classic example after dropping out of Harvard University during his sophomore year to co-found Microsoft.However, having an MBA can actually put you ahead of...

Once you have developed a unique and exciting brand, you need to ensure that it is instantly recognized wherever you go. Boosting your brand awareness can benefit your company in a number of different ways, such as driving sales, beating the competition, and being able to advertise new products...

Starting a new business venture, or indeed simply beginning a new campaign means that marketing comes to the forefront and with it, the challenges of how to create and make a successful strategy that pays dividends and keeps your consumer base happy.How many of us stick to tried and...

Having satisfied and engaged employees will help you to run a more successful business. It’s your job as the owner to ensure your staff is not only happy but kept productive and motivated.Be glad to know there are steps you can take to help make this goal a reality...

The American dream is just a fantasy, right? It’s an ideal. Too good to be true. It’s about having the freedom to achieve your goals and the opportunity to reach your highest aspirations… but who says you can’t?Whilst not all opportunities are equally accessible, your goals are not unattainable....

Enterprise resource planning (ERP) is by no means a new concept. Companies have used this kind of system for the last 25 years or more, in order to streamline their processes. It can help with project management and making data more accessible and visible.However, many companies have shied away...

Selling products at a retail store, tradeshows, and online sales present three different challenges. Retail has to compete with online shopping but plays a huge factor in brand recognition. Tradeshows can allow a company to sell their product in a huge retail chain or on a retail giant’s website....