As a business owner, no decision made regarding your business is ever made lightly. Even when you are doing something as simple as shopping for electronics for your business, you are going to be faced with decisions like should you buy a secure USB flash drive or could you...
Your hotel begins collecting customer data the moment a traveler searches for accommodations in their destination city, giving you multiple points from which you can draw conclusions about your target audience. This information makes up the collective pool of “big data” now exerting a heavy influence on the hospitality...