3-Step Process to Build a New Brand or Business Online in 2018

4 Mins read

With a new year right around the corner, right now is the perfect time to start thinking about new business ideas and ventures you may not have been able to explore. When it comes to starting a business on the internet, it’s actually a lot easier than you might think. Each business idea you have can simply get started as a website or blog of its own.

Today we are going to look at a simple three-step process that will make it easy for anyone to get started with a new brand or business online in just minutes. While it might be easy to actually follow this process and get started with a new site of your own, make sure you put in the necessary time and effort to plan out your idea and make sure it’s something worth investing your time and money in.

Keep in mind that there are currently over a billion active websites and blogs on the internet today. If you want to find success, it’s not just about creating content, it’s also about providing value and making sure you have a legitimate business model as well.

Once all of this is in place, you can then follow this simple three-step formula while also getting excited about the launch of your new brand or business website. Even though these beginner steps are quite tedious and basic, they are still quite fun and exciting to set up!

1 – Get a Quality Domain Name and Web Hosting

Every great brand or business needs to have a good name. On the internet, this is simply your domain name. While you might not be able to get your hands on a generic domain name or even your personal name, you can still come up with something quite creative. If you need some inspiration, just look at brand names like Google, Bing, Instagram, Buzzfeed, Mashable, and Facebook. None of those words meant anything until they were actually started as websites.

All you need to do is head over to a quality web hosting or domain registration service and start typing a few different ideas until you come across one that’s available. With so many websites and blogs going live on the internet daily, it will probably take you some time to find a winner. Depending on which registrar you go with, domain prices may vary, but they are usually accessible for under $20 a year from most locations.

Also be sure to stay away from any domain names with numbers or dashes in them, and try to keep the spelling of your domain easy, while also being short enough for people to remember. It’s also recommended that you go with a .com, .net or .org domain name.

Once you find a winner, you can then setup your domain name and web hosting, and then install WordPress on your site.

2 – Install WordPress and Start Blogging

When it comes time to create your website, more often than not, site owners are investing most of their time and effort into WordPress. This free content management solution is powering more websites and blogs on the internet than any other platform today, while also generating a lot of business for WP-focused brands like Awesome Motive, Yoast, CopyBlogger and more.

In addition to being free, it’s also often available through most web hosting solutions as a one-click installation feature. The great benefit of using WordPress when creating a website is that there are no technical or design skills required, and it’s also easy to setup for SEO or even as an e-commerce site.

While it might be barebones and basic out of the box, WordPress is also one of the most customizable platforms on the internet today. With millions of WordPress plugins and themes available on the internet, there are no limitations on how you can customize and grow your site.

If you know how to use the internet and send an email, then you will have no problems with creating a site using WordPress.

3 – Get Active on Social Media and Know Your SEO

As mentioned earlier, it’s easy to go live with a website of your own. However, if you want to compete and get real audiences to your site, you are going to need to take advantage of social media and know how to rank your site in the search results.

The first thing you should do is get active on social media. This means creating a profile page for your new brand or business on platforms like Twitter, Facebook, LinkedIn, Pinterest, and any other networks that might apply. Since there are more than three billion users across all the major social networking platforms, this is a great way to continually share your content and reach new audiences in the process.

Even with all of the attention that social media is getting these days, ranking in Google is also just as important. The great thing about ranking in Google is that when people come across your site listings, they are genuinely interested in what they have to say or offer. In order for a website to rank in Google, it will need to have not only quality content but also a decent amount of incoming backlinks from other reliable and relevant websites as well.

How to Find Success with a Website or Blog in 2018

Now that you’ve walked through our simple three-step process of how to start a new brand or business on the internet through the use of a website or blog, it’s now time to get started. At the same time, be sure to read through these recommended tips to make sure your site and business looks professional at all times.

The most important thing to remember is that content creation will only get you so far. You also need to have a business model and purpose behind your site, otherwise, it will be hard for you to compete against the massive competition that is out there already. While there are many different types of monetization on the internet today, it’s best to have your own product or service to promote, as you will learn 100% of the sale price.

When going live with your site, don’t forget to utilize the power of social media and study what it takes to rank your website and content higher in the search results. Social media and paid marketing are effective, but free and organic rankings in Google are the main driver of high-quality traffic, leads, and sales on the internet today.

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