How To Prepare For Your First Investment Pitch

2 Mins read

When you come up with a business idea that you really want to bring to life, it can be daunting. Sometimes, when you’re doing something on a small scale, you can just get started with things and hope for the best. But that’s not always the case. Sometimes, your business idea is going to need funding in order to become a successful startup. When you do have the cash yourself, you always have the option of pitching to an investor. But this can be really frightening when you have absolutely no experience in dealing with venture capitalists. However, if you have a great idea and they want to invest, it really doesn’t have to be a big deal. Instead, you should just make sure that you’re prepared and then go for it.

investment pitch

Shutterstock Licensed Photo – By Kzenon

1. Believe in Your Idea

First of all, you have to absolutely believe in your idea. And you can’t doubt it at all. You have to be fully confident that it’s a great business idea and that it’s going to work. If you don’t believe in it, then why would anyone else? And even worse – why would they give you a lot of money to do it? Plus, if you’re actually going to make this work, then you have to ensure that you’ve got the passion and drive to get it off the ground.

2. Nail the Financials

But that’s not all, you also need to have evidence to back your idea up. You need solid proof to show that your idea is worth investing in. It can’t just sound cool. It has to have the plan and the financials to show that it’s going to pay off. So make sure that you’re spending as much time as you need to get the financial plan right. Because really, this is the one thing that the investors will care about the most.

3. Research the Investor

Another really handy tip is to make sure that you research your investors. You should know who they are, how they got to where they are, what businesses they’ve worked with, what kind of businesses they like to invest in, and so on. This information should not only help you to choose the right investor, but to show that you know they are right for your project. Ideally, they’ll bring something more to the table than just money.

4. Get Organized

Something that can sound obvious is to make sure you’re organized before the meeting. This will help you to keep cool. Have all of your pitch materials together, and make sure that you’re looking after your USB or hard drive. When you are cool, calm, and collected, you’ll feel prepared and ready to make this happen.

5. Have Confidence

If you’re going to nail this, you need to have faith in yourself. If you’re really worried about getting this right, or you’re panicking about how you’re going to make the right impression, you’ll need to step back and regroup. After all, you know that your idea if great, your financials are on point, and you have looked into the investor. Have confidence, feel excited about the meeting, and just go in there and do your thing. Don’t let yourself crumble at the pressure.

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About author
Ryan Kh is a big data and analytic expert, marketing digital products on Amazon's Envato. He is not just passionate about latest buzz and tech stuff but in fact he's totally into it. Follow Ryan’s daily posts on Catalyst For Business.
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